Magicpin

Digital commerce platform Magicpin has entered the metro ticket booking segment, marking a strategic expansion into urban mobility services. The move positions the company at the intersection of daily commuting and digital payments, a space witnessing rapid adoption across India’s major cities. By enabling metro ticket purchases through its app, Magicpin aims to deepen user engagement and diversify revenue streams beyond discounts and merchant-led commerce.

India’s leading food delivery platforms, Swiggy and Magicpin, have reported unprecedented growth in orders during the festive season, reflecting the evolving consumer behavior and digital adoption in the food industry. Swiggy recorded over 2.2 lakh orders in peak hours, with major urban centers leading demand, while Magicpin saw a 40% rise in vegetarian and thali orders during Navratri and a 2.5x increase in bulk and party deliveries post-festival.